Divvying up the pie: Popular lead distribution strategies for sales teams

WHEN IT COMES TO LEAD DISTRIBUTION, WE NEED TO STOP FOCUSING ON WHO GETS THE LEAD. AND START ASKING, WHAT’S OUR STRATEGY? The challenge with lead distribution is the same challenge you face when splitting up any finite resource. Let’s imagine for a moment that you have a delicious pie, and you want to share… Continue reading Divvying up the pie: Popular lead distribution strategies for sales teams

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How to Find 10,000 Sales Prospects on LinkedIn in 10 Mins

X-Ray Searching for sales prospects is a genius LinkedIn hack, especially for outbound sales development reps (SDRs) that have a limited LinkedIn network themselves. The entire process of prospecting on Linkedin using the X-Ray technique is detailed over onSales Hacker. Here’s the nitty-gritty summary of the tactic: Instead of searching inside of LinkedIn for prospects, you use Google to find the LinkedIn… Continue reading How to Find 10,000 Sales Prospects on LinkedIn in 10 Mins

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Tips to Keep Your Sales Team’s Emails Landing in Inboxes and Out of Spam Folders

“I’M SENDING YOU AN EMAIL INVITE RIGHT NOW, BUT BE SURE TO CHECK YOUR SPAM FOLDER” Do your sales reps have to say this to leads over the phone? Hopefully they don’t, but if you run aggressive outbound campaigns, getting your company’s emails into inboxes can be an issue. Not all emails make it to their final destination, sort… Continue reading Tips to Keep Your Sales Team’s Emails Landing in Inboxes and Out of Spam Folders

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How to create competitive sales battle cards using social proof

Battle cards are a staple of sales teams. These cheat sheets provide concise breakdowns of a competitor’s marketing strategy, key sales messages, product info, positioning, and unique value propositions to use when selling against competitors. Here’s an example battle card from CloudLinux: Image via CloudLinux With the right information, these documents can be huge helps for reps. The Forte Consultancy Group provides a… Continue reading How to create competitive sales battle cards using social proof

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