Building links on sites that publish content on a regular basis is easier than having someone change hard coded content. Blogs need to publish on a regular basis or they will lose their audience.
Luckily, you can find most of the blogs linking to a competitor using Screaming Frog.
Step 1) download all your competitor’s historic links from Majestic. Delete everything but the data in the source URL column:
Step 2) Delete duplicates and save it as a .csv file.
Step 3) Upload the file into Screaming Frog using “List Mode”
Step 4) Create the following custom filters:
For the most part, Filter 1’s export will be all blogs, and filter export two will be everything else.